Beyond a Single Market: San José, Costa Rica’s Service Export Strategy
San José functions as the economic and institutional heart of Costa Rica and a springboard for service exports that reach global markets. A combination of human capital, institutional stability, digital infrastructure, targeted incentives, and industry clustering creates an environment where services — from software and business process outsourcing to professional and creative services — can be packaged, delivered, and scaled to many markets beyond Costa Rica’s borders.Primary strategic strengths that drive scalable growthConcentrated talent and education pipeline. San José is home to the nation’s top universities and technical institutes, which consistently turn out professionals in engineering, computer science, business administration,…
